Menu Button
skip to main content


Version – 01/30/2018 (effective date)


Scroll down for full Policy. Immediately below is a summary of information we collect and ways in we use and/or disclose it. Please read our full policy BELOW THE SUMMARY.



  • Our website is directed to general audiences over eighteen (18) years of age and who are capable of entering into binding obligations. READ MORE
  • We collect personal information you provide to us. By personal information we mean information that is reasonably identifiable to you or to a particular device that you are using to visit Motivity Technologies, such as name, business address, email address, and telephone number. READ MORE
  • We may collect analytics information automatically such as log-in details and page views. READ MORE
  • We use personal information collected on the Site for a variety of reasons, including service of your account, providing information to you, and improving our services. READ MORE
  • Payment processing information is collected by our third party processor. READ MORE
  • When you visit the Site, we may capture certain information automatically, including, but not limited to, Internet protocol address, location-based information, browser type, time and date of access and pages accessed, linking information, click stream, page visits, page views, and website log files. READ MORE
  • Motivity Technologies does not currently use cookies on the Site, except we do use cookies through third-party web analytics tools and partners as discussed below; and, we may otherwise use cookies in the future to enhance user experience or to make the experience more efficient. READ MORE
  • We do not track your activity across websites, although third parties who have a presence in or through our website may engage in such tracking. READ MORE
  • We may allow advertising, and while we will not transfer personal information to these entities, it is possible that advertising entities may use cookies which could track your information. READ MORE
  • We may disclose your information to certain third parties, such as our parent organization, subsidiaries and affiliates, service providers, consultants, or when under legal compulsion, or if Motivity Technologies undergoes a reorganization or sale, or as otherwise allowed by law. READ MORE
  • We attempt to implement reasonable security procedures to protect your information, and we try to contract with vendors who do the same. READ MORE
  • We may link to third party sites, and you should review the privacy policy for those sites. READ MORE
  • We keep your personal information for as long as we believe we need it, and for as long as the law allows us to keep it. READ MORE
  • Certain rights specifically applicable to California residents. READ MORE
  • You may contact us regarding the possibility of changing or deleting information. READ MORE
  • How we notify you of changes to the Privacy Policy. READ MORE
  • You may contact us at READ MORE



This Privacy Policy of the Motivity Technologies, LLC. (Motivity Technologies,” “we,” “us,” or “our”) describes its policy for treatment of personal information (as defined below) located at and Motivity Technologies mobile applications (the “Site”) (individually and collectively, the “Site”). This Privacy Policy applies only to the Site, and it applies to the Site regardless of the platform on which it is used. For clarity, the Site includes all sites that are located on sub-domains or subdivisions of and the Privacy Policy currently applies to all such sub-domains or subdivisions. “You” in this Privacy Policy means you personally. If you visit other sites operated by Motivity Technologies or other sites linked to the Site, the privacy policy for the Site will not control the practices for collecting and using personal information on those other sites. Additionally, the Privacy Policy does not apply to Motivity Technologies’ practices for collecting and using personal information offline or from sites, software, or applications other than the Site (even if that information is identical to the information gathered on the Site).


Children and Visitors: For the avoidance of doubt, the Site is not directed to children younger than thirteen (13) years of age. It is directed to residents of the United States over the age of eighteen and capable of entering into binding contracts. Motivity Technologies does not knowingly collect personal information from children under the age of thirteen (13).



What is “personal information?”

“Personal information,” as used in this Privacy Policy, means information that is reasonably identifiable to you or to a particular device that you are using to visit Motivity Technologies.


What personal information do we collect?

Personal Information We May Collect. Personal information that we collect includes information that you provide voluntarily to Motivity Technologies. Personal information requested might include, for example, your name, business address, email address, and title. Further, any information provided when signing up for the Motivity Technologies newsletter, training registration, or when using our contact request form may constitute personal information. Motivity Technologies offers you the opportunity to purchase electrical equipment/parts/services through the Site and you pay for these items with certain credit cards. Please note, we outsource processing of credit card transactions to vendors we understand to be compliant with appropriate Payment Card Industry standards for security. Our payment processor is, as of the effective date, CenPos; however, we may elect to replace CenPos with another payment processor in our discretion. When you pay for a product or other service by credit card, you will be providing your credit card number to CenPos. Motivity Technologies does not collect sensitive credit card information on the Site. We may, however, collect certain information about your transaction and purchase history as a result of your using the Site.


Navigational Information. When you visit the Site, we may capture certain information automatically (even if you do not voluntarily provide us with personal information, or in addition to personal information that you do provide). This information may include your Internet protocol (“IP”) address, location-based information, browser type, time and date of access and pages accessed, linking information, click stream, page visits, page views, and website log files. Navigational information may include location-based information, which we use to verify your location and provide you information that is geographically useful to you. You may have the ability to disable your device’s GPS or other location-based information transmitter. If you choose to disable your device’s ability to transmit geolocation information, you may not be able to take advantage of all the Site’s offerings. As discussed below, navigational information is also captured through third party analytics and ad services.


We reserve the right to match non-personal navigational information with other information that we have collected from you during the course of your visit to the Site. If that other information renders such navigational information reasonably identifiable to you or a particular device, then by definition it will become personal information under this Privacy Policy. Navigational information that is deemed personal information under this paragraph will be treated as such pursuant to this Privacy Policy.


Who can see my personal information?

Your information will not be visible to third-party individuals or the public.


How does Motivity Technologies use the information it collects?

We generally use personal information collected on the Site for the following purposes: to advise you of opportunities available on our site or elsewhere; to respond to requests for services; to provide information about your account and the proper use or misuse of the Site; to process technical or administrative issues or to communicate regarding those issues; to improve, expand, or otherwise adjust our services.


See also circumstances under which we may share or transfer personal information, discussed below.


Does the Site use cookies?

A cookie is a small text file that a website causes to be placed on your computer that allows the website’s server to keep track of and facilitate certain activities on the site. Cookies help provide information to websites about how users are using the website. Motivity Technologies does not currently use cookies on the Site, except we do use cookies through third-party web analytics tools and partners as discussed below; and, we may use cookies in the future, other than through such tools and partners, to enhance user experience or to make the experience more efficient. However, we collect analytics information using Google Analytics and PiWik, which may involve the use of cookies and similar technologies, such as web beacons.


Analytics and Advertising

Please note that we may collect navigational information using a third-party web analytics tool such as Google Analytics and PiWik. Google Analytics collects information such as the IP address assigned to a visitor on the day the visitor visits the Site, how often the visitors visit the Site, the pages visited, and other sites visited prior to coming to the Site. To the extent that use of these tools involves use of cookies, and to the extent that any information collected by us using those tools, or collected by third parties using such tools and transferred to us by them, is or becomes personal information held by us, we use it in accordance with the terms of this Privacy Policy. A little more information about Google Analytics and PiWik is provided below.


  • Google Analytics
    Motivity Technologies uses Google Analytics principally to understand how the Site is used and to improve it. Google, through Google Analytics, may collect navigational information, such as Your IP address, that is identifiable to you or your device. Please note that Google Analytics does use cookies. According to Google’s site, Google may use Google Analytics cookies to: (1) determine which domain to measure; (2) distinguish unique users; (3) throttle the request rate; (4) remember the number and time of previous visits; (5) remember traffic source information; (6) determine the start and end of a session; and (7) remember the value of visitor-level custom variables. Since all cookies are browser specific, if you return to a website via another web browser, then Google Analytics will set different cookies. For more information about Google, Inc.’s privacy policy and its use of cookies, as well as other technologies, including, but not limited to, Google Analytics, please visit (privacy policy), (privacy related to Google partners), and (information related to Google Analytics privacy and data security). If you are interested in opting out of Google Analytics’ collection of information regarding your Site activity, please visit You may wish to visit these and other sources periodically to find out if there are updates to Google’s information practices.


  • PiWik
    Motivity Technologies may choose to use PiWik principally to better understand what customers are searching for, to see what new features to implement, and/or to provide suggested products and relevant ads on shopping experience based on purchase history. The data collected, might include personally identifiable data such as IP addresses, navigational activity and transactional activity of both known and anonymous users. Piwik works by collecting the information and performing its functions on our servers, rather than externally. PiWik uses cookies to collect information related to your use of the Site. See, You may be able to instruct your browser not to send information to PiWik by installing a browser add-on. If you are interested in opting out of PiWik’s collection of information regarding your activity on this site, please visit You may wish to visit these and other sources periodically to find out if there are updates to PiWik’s information practices.


How does Motivity Technologies treat “Do Not Track” requests from a user’s browser?

Users may have the option of enabling “Do Not Track” in their browsers, which sends a signal to websites that the user does not want to be tracked across multiple websites. Motivity Technologies does not track users across multiple websites, regardless of whether users have enabled “Do Not Track.” However, third parties who have a presence in or through our website, such as advertising partners, may engage in such tracking.


Does Motivity Technologies use personal information for advertising purposes?

Motivity Technologies may use your personal information for internal promotion purposes, but Motivity Technologies does not share personal information with third-party advertising companies, except as stated in our Privacy Policy. We note that we may share information with online third party mailing or marketing company to help us in our efforts to contact and communicate with you. Motivity Technologies may use information connected with your account, such as your purchase history, to provide you with suggestions of Motivity Technologies or affiliate product and/or service offerings which may interest you.


Under what circumstances does Motivity Technologies disclose or transfer personal information to others?

There are circumstances where we will transfer and/or disclose your personal information to third parties. Those circumstances, subject to the limits of applicable law and in addition to other circumstances that may be listed in this Privacy Policy, are as follows:


  1. Subsidiaries and Affiliates: Motivity Technologies may transfer personal information to its parent, subsidiaries, and corporate affiliates for purposes related to Motivity Technologies service offerings as such offerings may change and develop over time.
    Site Consultants and Service Providers: Motivity Technologies transfers, or your visit to the Site will result in such transfer of, personal information to third-party service providers that may be hosting or housing data on behalf of Motivity Technologies or otherwise acting on its behalf as a datacenter (such as providers of hosting, cloud, technology outsourcing and support services). Additionally, Motivity Technologies may disclose personal information to the extent that our service providers require access to our databases, or the information contained in our databases, to service Motivity Technologies and the Site.
  2. Legal Compulsion and Motivity Technologies’ Protection: Motivity Technologies reserves the right to release personal information in response to a subpoena or otherwise when we believe that the law requires us to do so or when we believe it is necessary to resolve disputes or to protect and/or enforce the rights, property interests, or safety of Motivity Technologies, our users or others.
  3. Reorganization or Sale of Motivity Technologies: In the event that Motivity Technologies is merged with or becomes part of another organization, or in the event that Motivity Technologies is sold or it sells all or substantially all of its assets, or a brand or line of its business, the information you provide may be one of the transferred assets for use by the acquiring entity.
  4. As Otherwise Allowed by Law: We may transfer personal information to third parties where we are expressly authorized by applicable law to do so.


How do you keep my personal information secure?
Although we cannot guarantee that our or our third-party service providers’ servers are impenetrable, we have attempted to establish and implement reasonable safeguards to secure the information we collect online. Where we use third-party service providers to collect, store, or process data, we attempt to use third-party service providers who likewise also establish and implement reasonable procedures. In the event that our, or where applicable, our third-party service providers’ security system, is breached, we will attempt to notify you in accordance with applicable law.


Does the Site link to third party sites?

Motivity Technologies may present the opportunity to link to third party sites. When using third party sites, you should review such party’s sites to understand how they treat personal information.


While the Site may link to third party sites that track your actions on the Site, no personal information is provided by the Site to these third party sites.


California Privacy Rights

California Civil Code Section 1798.83, also known as the “Shine the Light” law, permits our customers who are California residents to request and obtain from us once a year, free of charge, information about the personal information (if any) we disclosed to third-parties for direct marketing purposes in the preceding calendar year. If applicable, this information would include a list of the categories of personal information that was shared and the names and addresses of all third parties with which we shared information in the immediately preceding calendar year. If you are a California resident and would like to make such a request, please submit your request in writing to the contact address below.


Laura Del Pup
General Counsel & Privacy Officer
McNaughton-McKay Electric Company
1357 E. Lincoln Avenue
Madison Heights, Michigan 48071


How long do you keep my information?

Motivity Technologies will keep your personal information for as long as we deem it useful in our business and for as long as the applicable law allows us to maintain it. We note that our goal is to establish a relationship with our customers so that they always regard us as a resource for the services we offer. We also note that our customers always have the right to request that their information be deleted from our files. We will attempt to honor these requests, subject to applicable law and our judgment that the information is not important for us to maintain for our internal record-keeping purposes for reasons other than continuing a commercial business relationship with you (e.g., for tax, accounting and other transactional purposes).


How can I access and make changes to my personal information?

Subject to applicable law, technical feasibility and Motivity Technologies’ reasonable need to maintain such information, you can change any of the personal information or other information that we maintain in your account profile, by contacting us as directed below. If at any time you want to view the personal information that we maintain regarding you, your personal information changes, or you wish to remove some or all of the personal information or other information stored about you, you can, subject to the terms of use and the preceding paragraph, correct, update, or remove the information you have shared with us by contacting us as directed below.


Suggestions and Ideas.

Any suggestions or similar communications relating to Motivity Technologies’ business or the Site how they might be changed, enhanced or improved are not treated as private or confidential under this Privacy Policy. We will, however, use reasonable efforts to de-identify you personally with the suggestion.


How will I be notified of changes and updates to the Privacy Policy?

We will notify you about significant changes in the way we treat your personal information by sending a notice to the primary email address you have specified in your Motivity Technologies account, by placing a prominent notice on the Site, or by notifying you at the time of your next transaction. All changes to this Privacy Policy will be posted on the Site in a revised Privacy Policy.


Who do I contact about my rights under this Privacy Policy?

If you have any comments, questions, or concerns regarding this Privacy Policy or Motivity Technologies’ privacy practices at the Site, please contact us at